Your Guide to Sales Territory Mapping

Sales territory mapping can make or break any business. Without proper mapping, every level of the enterprise can falter. Existing customers are mishandled, new customers aren’t acquired, the staff is neglected and becomes unhealthily competitive, and the...

What is Route Planning vs. Route Optimization?

Planning marketing routes and making sure those routes are the best possible are two very different tasks. Both need to be carefully planned and executed to ensure proper sales territory mapping and plotting. However, knowing the differences is vital to ensure route...

What is Sales Territory Balancing?

Balancing the territory of an organization has many contributing factors. For a brand or business to be successful, its territories need to be able to offer future sales potential to the business development team. As the region is established, it is essential to have...